2023. August 30.

Corporate Digitalisation: Benefits and Trends

2023. August 30.

We live in an age where paper-based work is gradually fading into the background, or at least diminishing significantly. It's challenging to generalize about the entire economy because there are always areas where innovation is slower, and it takes more time for new developments to take hold. In this blog post, we will explore what corporate digitalisation means, what its advantages are, and what digitalisation trends we can expect to see in the future.

What is corporate digitalisation?

Corporate digitalisation is a multi-stage process in which analog content and workflows become digital. This transformation involves a sequence of many steps, often aligning with milestones in the development of technology. Consider the appearance of computers, the spread of the internet, cloud-based technologies, and the advent of 5G as significant milestones along the path of digitalisation.

Corporate digitalisation has been with us for a long time, but the COVID-19 pandemic provided a significant push. Businesses that had only dabbled in digital solutions found themselves in a challenging position, as they had to make rapid leaps to create a modern environment, enabling employees to work from home or in a remote setup. Online meetings became commonplace, and critical data and documents moved from local servers to the cloud. Platforms emerged that allowed employees to communicate and collaborate even when not in the same physical location.

The lockdowns caused by the pandemic catalyzed these processes. Once businesses experienced the benefits of digital solutions, there was no turning back. Many became enthusiastic about introducing more efficient technologies after COVID, rather than regressing.

Through digitalisation, analog processes and documents are replaced by digital ones, allowing for more efficient processing and work, thanks to computer software.

What does this mean exactly? Let's delve into the advantages of digitalisation.

What are the advantages of a digital enterprise?

Every company is unique, and challenges and problems vary. However, in general, digitalisation offers three significant advantages: process optimisation, cost reduction, and improved customer experience. Let's look at what these mean:

Process optimisation

Thanks to digital solutions, it's possible to track individual processes and projects using software. Transparent, comprehensive systems make it clear which points need improvement and additional assistance.

Cost reduction

While digital solutions require some initial investment, they generally lead to long-term cost reduction. More efficient process management results in projects being completed faster and at lower costs. Additionally, digitalisation is the first step toward automation, which is crucial for efficiency and reducing administrative burdens.

Improved customer experience

Today, everything revolves around ensuring that the customer experience is positive and lasting when customers interact with a company or brand. Achieving this is unthinkable without digital solutions since customers themselves use and incorporate them into their daily lives. Thus, it's not surprising that companies are expected to rely on modern technology.

What trends should we watch?

Every era has its trends, which are worth observing and following to stay current. In the realm of corporate digitalisation, the following trends deserve attention:


It's now an expectation in the IT sector that solutions should be socially and environmentally sustainable. This is important to customers, and consequently, it's important to companies as well. How can this be achieved? For instance, through artificial intelligence, renewable energy, and cloud-based technology.

Digital upskilling

A trend to watch is areas within companies where there is the right competence and motivation to open up to digital solutions. Typically, this includes fields like law and HR.

Artificial Intelligence (AI)

Artificial intelligence is on the rise and thus a prominent digitalisation trend. AI solutions can be particularly helpful in change management, enabling rapid responses to changing market conditions.

Confidential computing

Security is becoming increasingly important in the digital world. This has led to the development of confidential computing, which not only secures data but also encrypts the entire computational process.

Developer platforms

Various developer platforms, known as low-code/no-code platforms, are among the trends. They make development accessible to those who are less skilled in the field. However, this should be approached with caution, as what initially seems like a cost-effective solution can become very expensive. For professional results, it's often best to entrust development to a highly skilled team.

At SynerinSoft, we accompany our clients from custom application and software development to operations. You just need to unleash your imagination, and we will bring your software dreams to life!


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